All the tools you need for impactful pricing research in one platform
Industry leaders use Conjointly to perfect their pricing strategies. Conjointly's platform has been used for hundreds of pricing projects for top-tier brands.
Conjointly’s team consists of researchers who specialise in pricing and product questions, and therefore and help with your methodology questions. The platform is intuitive with clear online guides, detailed FAQs and access to expert researchers via Zoom. Book a call today with a pricing research expert!
Remove guesswork from pricing new products — with the Van Westendorp Price Sensitivity Meter
Setting the correct price for your new products is one of the most critical factors for success. Substantiate your pricing decisions with research.
The Van Westendorp Price Sensitivity Meter allows you to easily find the acceptable price range for your products. Identify the price levels that make your product look too cheap, too expensive, and just right.
Investigate price elasticity with the Gabor-Granger Model
The Gabor-Granger Model makes it easier than ever to discover the price elasticity of demand of your products, and learn how price changes will impact your product's revenue.
Using the Gabor-Granger model, project market share and revenue – even when no historical sales data is available and there are no similar products for comparison.
From study set-up to PowerPoint deliverables in a single platform
Conjointly offers everything an expert pricing consultant needs, as a single platform for all pricing research. Easily set up a survey using advanced pricing methods and perform in-depth analysis via the interactive online dashboard. Conjointly also offers streamlined online sampling to help your pricing project go smoothly.
Once your reports are complete, the platform automatically generates presentation-ready decks.
Simulate market shares and project revenue – even when no historical data is available
Minimise the risk of your next re-price, by discovering the SKUs consumers prefer, and how to price your products for maximum revenue and profit.
Through the advanced Brand-Price Trade-Off method, you can test products in a truly competitive environment, to understand how changes to your price and product range impacts demand for your products as well as your competitors.
Discover the trade-offs consumers make to help fuel pricing decisions
Gain detailed insights about your consumer's needs by identifying the features they are willing to pay more for, as well as the features they would not. Through uncovering the trade-offs your customers make, you are able to discover how much consumers are willing to spend for your product attributes.
Sophisticated conjoint studies made simple
Performing conjoint analysis experiments is now easier than ever through Conjointly's powerful and intuitive online interface.
Conjointly lets you perfect your pricing research by using conjoint analysis for advanced market simulations. Using the online preference share simulator, you can discover the optimal prices to meet your business goals. With the advanced optimisation function, you are able to maximise market share, profit, and revenue with only a few clicks!
Find the perfect sample, with guaranteed response quality
Consumer surveys often require a sample of hundreds of consumers from your product category, including current users and potential buyers.
Conjointly invites real human respondents from multiple trusted panel sources into your survey and monitor their response quality to satisfy your specific targeting requirements. With access to thousands of panels worldwide, Conjointly can provide you with numerous options to match your specific needs.
Industry-leading support from our team of experts
Here at Conjointly, we pride ourselves on delivering the highest level of support to ensure the best possible market research experience. Conjointly caters to pricing, insights, and data teams, with an expert always ready to discuss.
Our team has experts based all around the globe, meaning that there will always be someone to accommodate your timezone, ready to discuss any questions about your experiments or the platform - If in doubt, book a call with a pricing survey expert today.
Conjointly makes pricing research easy
You get agency-quality results at a fraction of the cost and time investment. One powerful end-to-end platform for insights teams for fast and reliable market research.
Powerful pricing research tools
Conjointly methods are thoroughly tested and rooted in marketing science.
User-friendly interface
Design your pricing study with our intuitive interface for fully automated experiments
Response quality control
Let Conjointly collect data for you, checking for the quality of responses.
Detailed interactive reports
Conjointly will automatically analyse the data and prepare online and Excel reports.
Looking for expert support with your research?
Do you need support in running a pricing or product study? We can help you with agile consumer research and conjoint analysis.
Book a quick call today to talk with the team who specialise in product and pricing research.
Refresh your pricing research knowledge
Willingness to Pay
The methodology used by a leading manufacturer to understand the willingness to pay for benefits of specialty ingredients.
Pricing Strategies
Identifying which strategy works best with the nature of your product will serve as the pathway to higher revenue and higher profit margins for your business.
Pricing Case Study
This disguised conjoint analysis report from a major university explores how they found optimal pricing for their new course using Conjointly.